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New Work

In partnership with Teneo Studios, we helped launch Arcadium, a new kind of lithium company. More than a logo, we built a full brand identity grounded in Arcadium’s unique values: transparency, innovation, and future-forward thinking.

 

From brand guidelines to social presence, we created a system designed to scale. This was brand creation from the ground up.

Insight X Experience

I deliver performance driven design and brand systems for Fortune 100 & Fortune 500 clients who demand measurable results across touch points.

Portfolio

Through their 2021 CSR, Franklin Templeton revealed a refreshed brand that truly mirrors its core values.

Bringing clarity and a user-centric approach to help a midsize agency evolve its positioning and voice to help establish it as a recognized thought leader within its industry.

A flexible brand framework for a global logistics leader, aligning parent and sub-brands.

Expressing the difference between just another dorm and becoming a sought-after living experience.

My ongoing partnership with Loyola University has included a range of campaigns and project work across social, digital, print, and branding ... each advancing the University’s message and engagement goals.

Clients

Capabilities

Visual identity

Naming systems

Packaging

Brand standards

Advertising
Collateral

Annual reports & reporting

Simplification design

Information design
Branded sites

Corporate & internal sites

Mobile applications

Digital installations

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